I didn’t set out to build a legal marketing agency. I just really loved helping people tell better stories.

After years staying home with my two girls (a full-time job in itself), I stepped back into the marketing world when they were around 7 and 8. My first client? A powerhouse law firm owner outside of Atlanta who had everything dialed in a clear vision, a strong brand, and an ideal client she knew like the back of her hand. She just needed strategy and consistency to bring it all to life online.

Once we built her content system and got her brand flowing, she hit the ground running. The process was energizing, and most importantly, it clicked. I realized I loved working with attorneys. One client turned into two, two into four, then six... and soon enough, this agency was born.

Today, my team and I help lawyers show up with clarity and confidence, using content that builds connection and drives growth. I know firsthand how hard it is to balance ambition with real life and I build brands that respect both.

Hi, I’m Kendra.

Founder, strategist, content creator, brand translator, salsa-dancing storyteller, and proud espresso-fueled hype woman for the legal world.

let's talk strategy

MEET THE TEAM

Kendra Niiro
FOUNDER, BRAND SPARK STUDIO
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So how did I end up here?

Let’s just say it started with a cappuccino, a content calendar, and a calling.

I grew up in Miami (yes, I miss the beach), raised by hardworking parents who taught me the power of showing up and standing tall in who you are. Since then, I’ve lived in Colorado, Park City, San Jose, Dallas, and now Austin, where the tacos are incredible and the coffee shops are endless.

I am a lucky mom with two teen girls who keep me on my toes and a husband who does jiu jitsu, reads quietly, and somehow balances out my chatty, salsa-loving energy. We're a solid team and like any great duo, we thrive on contrast. He brings the calm, I bring the fire.

I spend my evenings and weekends shuttling kids around and soaking up family time.

Ana Diaz
CREATIVE SWISS ARMY KNIFE AT BRANDSPARK STUDIO
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A true renaissance soul, Ana does a bit of everything—from marketing and video editing to opera singing.

From a young age, she was drawn to painting, writing, and performing. While still in middle school, she studied plastic arts at the National Fine Arts School. But it was her passion for words and poetry that stood out—earning her a full scholarship to one of Latin America's top universities, Tecnológico de Monterrey, after winning the 8th National Creative Writing Contest.

Ana’s natural curiosity and love for technology led her to the world of Search Engine Optimization and digital marketing. She joined Brandspark Studio in 2021, where she quickly became a go-to content creator with a flair for tech-savvy storytelling. Whether it’s crafting compelling video content, editing, or whipping up viral video memes, Ana brings a unique creative spark to every project.

Outside of work, she runs a thriving YouTube and TikTok presence dedicated to figure skating, where one of her 15-second videos hit 13 million views. And like every superhero boss lady, Ana lives a double life—gracing some of Mexico’s greatest theaters as a classically trained opera singer.

With her tuxedo cat sidekick, Dandy, Ana keeps the creative energy flowing and Brandspark Studio's accounts in good hands.

Ana Diaz
CREATIVE SWISS ARMY KNIFE AT BRANDSPARK STUDIO
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A true renaissance soul, Ana does a bit of everything—from marketing and video editing to opera singing.

From a young age, she was drawn to painting, writing, and performing. While still in middle school, she studied plastic arts at the National Fine Arts School. But it was her passion for words and poetry that stood out—earning her a full scholarship to one of Latin America's top universities, Tecnológico de Monterrey, after winning the 8th National Creative Writing Contest.

Ana’s natural curiosity and love for technology led her to the world of Search Engine Optimization and digital marketing. She joined Brandspark Studio in 2021, where she quickly became a go-to content creator with a flair for tech-savvy storytelling. Whether it’s crafting compelling video content, editing, or whipping up viral video memes, Ana brings a unique creative spark to every project.

Outside of work, she runs a thriving YouTube and TikTok presence dedicated to figure skating, where one of her 15-second videos hit 13 million views. And like every superhero boss lady, Ana lives a double life—gracing some of Mexico’s greatest theaters as a classically trained opera singer.

With her tuxedo cat sidekick, Dandy, Ana keeps the creative energy flowing and Brandspark Studio's accounts in good hands.

Whitney Workman
CONTENT CREATOR
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Whitney is a Content Creator on our team, and she has a way with turning everyday moments into meaningful, scroll-stopping content. She brings both strategy and heart to everything she creates, making complex ideas feel relatable and easy to connect with. Whitney is a wife and mom of three, and she’s passionate about helping women grow their businesses while keeping their values front and center. When she’s not crafting content, you’ll find her sipping an Alani by day, and spicy margarita by night, making memories with her family, and supporting her kids from the sideline as a dance, baseball, & soccer mom!

Stacey Freeman
WRITER & LINKEDIN STRATEGIST
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Stacey Freeman is a writer, journalist, and published author and the founder of Write On Track LLC, a full-service consultancy dedicated to providing high-quality content and strategy to individuals and businesses. She has written extensively on lifestyle topics, including career reinvention, health and wellness, personal finance, divorce, and parenting. Her work has been published or syndicated in The Washington Post, The Lily (published by The Washington Post), Forbes, Entrepreneur, MarketWatch, Good Housekeeping, Cosmopolitan, Woman’s Day, Town & Country, Popular Mechanics, InStyle, PBS' Next Avenue, AARP, SheKnows, Yahoo!, MSN, HuffPost, POPSUGAR, Your Teen, Grown & Flown, Scary Mommy, CafeMom, MariaShriver dot com, and dozens of other well-known platforms worldwide. Stacey is frequently called on for her expertise and insights and has been quoted in media brands such as The New York Times, The Seattle Times, HuffPost, and SheKnows. A storyteller at heart, she also writes engaging personal essays and reported pieces on her clients' behalf for submission to well-known magazines and newspapers boasting a global readership. With her guidance, industry experience, and proven track record, her clients have seen their bylines, backlinks, and quotes appear in highly recognizable names that include Forbes, Entrepreneur, Fast Company, MarketWatch, The New York Daily News, American Bar Association, Above the Law, Yahoo, MSN, PBS' Next Avenue, HuffPost, ParentMap, Marin Magazine, Marin Living, Better, Your Teen, Scary Mommy, and Mantra Wellness. Capturing each law firm's unique tone by communicating attorneys’ practical knowledge, creating B2B and B2C educational resources and marketing copy, and storytelling, she connects potential new clients with the legal professionals best suited by skill and personality to represent them while growing professional referral opportunities. Stacey holds her B.A. in English, phi beta kappa and summa cum laude, from the University at Albany, and her J.D. from Boston University School of Law.

Stacey Freeman
WRITER & LINKEDIN STRATEGIST
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Stacey Freeman is a writer, journalist, and published author and the founder of Write On Track LLC, a full-service consultancy dedicated to providing high-quality content and strategy to individuals and businesses. She has written extensively on lifestyle topics, including career reinvention, health and wellness, personal finance, divorce, and parenting. Her work has been published or syndicated in The Washington Post, The Lily (published by The Washington Post), Forbes, Entrepreneur, MarketWatch, Good Housekeeping, Cosmopolitan, Woman’s Day, Town & Country, Popular Mechanics, InStyle, PBS' Next Avenue, AARP, SheKnows, Yahoo!, MSN, HuffPost, POPSUGAR, Your Teen, Grown & Flown, Scary Mommy, CafeMom, MariaShriver dot com, and dozens of other well-known platforms worldwide. Stacey is frequently called on for her expertise and insights and has been quoted in media brands such as The New York Times, The Seattle Times, HuffPost, and SheKnows. A storyteller at heart, she also writes engaging personal essays and reported pieces on her clients' behalf for submission to well-known magazines and newspapers boasting a global readership. With her guidance, industry experience, and proven track record, her clients have seen their bylines, backlinks, and quotes appear in highly recognizable names that include Forbes, Entrepreneur, Fast Company, MarketWatch, The New York Daily News, American Bar Association, Above the Law, Yahoo, MSN, PBS' Next Avenue, HuffPost, ParentMap, Marin Magazine, Marin Living, Better, Your Teen, Scary Mommy, and Mantra Wellness. Capturing each law firm's unique tone by communicating attorneys’ practical knowledge, creating B2B and B2C educational resources and marketing copy, and storytelling, she connects potential new clients with the legal professionals best suited by skill and personality to represent them while growing professional referral opportunities. Stacey holds her B.A. in English, phi beta kappa and summa cum laude, from the University at Albany, and her J.D. from Boston University School of Law.

Kelly Kelly
SOCIAL MEDIA & PINTEREST MANAGER
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Kelly is a Social Media & Pinterest Manager who loves to help family law firms show up with clarity, confidence, and compassion online. With a deep understanding of the emotional landscape surrounding divorce and family transitions, Kelly specializes in crafting empathetic, trust-building digital strategies that help firms connect with the clients who need them most. As a mom to four girls, Kelly brings patience, intuition, and real-world understanding to everything she does - skills that translate naturally into supporting attorneys whose clients are often navigating some of the hardest moments of their lives. Outside of the digital world, Kelly is also a skilled stained glass artist with more than three decades of experience. Her creative eye and attention to detail carry into her marketing work, where she blends artistry, storytelling, and strategy to help law firms grow with heart. Kelly’s mission is to create meaningful connections, elevate purposeful work, and support families through compassionate communication.

You know the value you bring. Let's make sure your ideal clients do too.

You’ve built your firm by helping people and guiding clients through some of the hardest, most high-stakes moments of their lives. Lawyers are the problem-solvers, the protectors, the advocates. But that story rarely makes it online.

Staying silent on social media or posting in a way that feels stiff, overly formal, or disconnected from the people they serve ends up being a waste of time. 

That’s where I come in.

I started my agency because I saw the gap, not in skill, but in strategy. Lawyers know how to communicate in high-pressure environments. You are clear, direct, and incredibly intentional. But social media requires a different kind of storytelling. One that breaks down the legalese and connects on a human level.

If we can help you use your voice in a way that reflects your values and purpose, we can build your brand to attract clients and build trust. Because when people see who you really are and how you help, they stop scrolling and start paying attention.

My job is to make your content work as hard as you do.

You’ve mastered the courtroom. Now let’s master your online presence.


let's elevate your presence

Lawyers are society’s helpers.


Your brand should work just as hard as you do to share that message.

Learn More about our services